How to Integrate Testimonials on Your Website for Increased Profitability
Customer recruits customers: This is the dream of every company. Because nothing is as convincing as the advocacy of a happy target audience. This effect can be achieved on websites with so-called testimonials. But what are testimonials anyway? Where do you get customer testimonials from, how do they work and what is important when integrating them? We explain everything you need to know about the topic. Testimonials: a definition Testimonials are understood in classic advertising (TV spots, etc.) the concrete advocacy for a product or company by a well-known person. The status and notoriety of the person rub off on…