It’s no wonder that more and more companies want to benefit from the movement of commerce to the web. Logically, the question arises as to the best way to get started in the world of online trading. The online shop system Shopware provides the answer…
What is Shopware?
Shopware is a modular online shop system that has been developed since 2004. There is both an open-source version and a commercial edition, which has been available in the latest version of Shopware 6 since May 2019. The system consists of an intuitively usable backend, which can be used to conveniently set up and manage your own shop.
This makes it possible to use Shopware even without in-depth programming knowledge. The online shop system is structured in such a way that even inexperienced users can manage and maintain the shop themselves after setting it up. For experienced shop operators, it also offers a wide range of functions that can be expanded almost endlessly.
7 reasons why you should use Shopware too
1. Simple, intuitive, Shopware
The backend is structured as intuitively as it is known from content management systems such as WordPress or TYPO3. This means that even inexperienced users can quickly find their way around and easily manage their shops themselves. You benefit from a wide range of functions and a good overview that shows the entire order and payment process. As a result, all of your online tradings take place within the backend.
2. Fast shop implementation with low costs
With Shopware you get a complete structure that you only have to use. Instead of developing a complex shop system yourself, you use well-functioning processes. Anyone who is familiar with the system will be able to realize their own shop idea in record time, put it online, and start selling quickly.
Convinced Shopware with fair costs. From the open-source Community Edition to the free Starter Edition to the Professional and Enterprise Editions, you will find the right package for your needs. And if these change, your shop system simply grows with you.
3. Content & Commerce go hand in hand
Content and SEO also play a major role in e-commerce. One of Shopware’s greatest strengths lies in the merging of content and commerce. In this way, you can create virtual shopping worlds of experience instead of just sales pages. In doing so, you integrate the sales items into various content elements, which enables diverse and content-rich pages.
At the same time, the goal, the sale, naturally always has top priority. In this way, you not only make the search engine happy but also all users of your online shop.
4. Flexible to open source and API-first approach
The Community Edition of Shopware has been released as open source. This means that the source code is open and can be expanded at will by the community. This leads to an almost endless development of plug-ins and extensions so that you can already find a suitable solution for every application.
The API-first approach allows you to easily trade across channels and devices. So you get the technological basis to offer your products independently of place, time, and end device with little effort.
5. Many functions already included
Many functions are already included in the basic version. At the latest when you switch to a Professional or Enterprise Edition, Shopware offers everything a seller’s heart desires. You get a wide range of functions even without additional extensions.
In addition, you have over 3,500 plug-ins for different areas such as design, marketing & advertising, language, or administration Disposal. A large number of interfaces to various payment service providers also offers the greatest possible flexibility during the payment process.
6. Internationalization for your online shop
Your online shop is expanding and you want to conquer the international market? This is also possible with Shopware. In addition to the pure translation of your shop, you have many additional functions at your disposal:
- The legal situation for different countries
- Tax Calculation for International Scaling
- Multi-currency system
So if you want to trade internationally, Shopware is the right online shop system for you. And even if this will only play a role in the distant future, by choosing this shop system you are already well prepared for expansion.
7. From shop operators for shop operators
Shop operators are always the focus of the entire development. Therefore, these are directly involved in the development. As a result, the online shop system always stays close to the target group and develops in directions that improve your online shop in a targeted manner. The declared goal is always to implement a platform that is as powerful as possible and that is as easy to use as possible. This approach is always noticeable throughout use.
Start your online sales experience with Shopware!
Thanks to your online shop system, it’s easier than ever to get started with your online shop. The well-thought-out system enables you to manage your trading on the web yourself, even without much previous experience. Whether you are starting out on a small scale or already running a broad online trade – this system is worthwhile for all areas of application. So what are you waiting for?
